When you place an order or contact us, we collect information you provide directly, which may include:

• Your name and email address
• Shipping address and phone number
• Order details and purchase history
• Messages you send us via email or contact forms

We only collect what we need to fulfill your order and provide customer support.

When you visit our website, certain information is collected automatically by our hosting platform and analytics tools, including:

• Your IP address and browser type
• Pages you visit and how long you spend on them
• Referring website (how you found us)
• Device type (desktop, mobile, tablet)

This information helps us understand how our site is being used so we can improve it. It is not linked to your personal identity.

Our website uses cookies — small text files stored on your device — to keep your shopping cart active, remember your preferences, and analyze site traffic. You can disable cookies in your browser settings, though some features of the site may not function correctly without them.

We use your name, address, and contact details to process and ship your order, send you order confirmations and tracking updates, and handle any returns, exchanges, or support requests.

We may contact you about your order, respond to your questions, or send you occasional updates about new products or promotions — but only if you have opted in to marketing communications. You can unsubscribe at any time by clicking the link in any email or by contacting us at hello@purpledreamsgifts.com.

Anonymized analytics data helps us understand what’s working on our site, which products are popular, and where we can do better. We do not use this data to identify you personally.

Purple Dreams LLC will never sell, rent, or trade your personal information to third parties for their own marketing purposes. Full stop.

To run our shop, we share necessary information with trusted third-party services, including:

• Shipping carriers (USPS and others) — your name and address to deliver your order
• Payment processors (Stripe, PayPal, etc.) — to securely handle transactions; we never see your full card number
• Email marketing platforms — only if you have opted in to our newsletter
• Website hosting and analytics — to keep our site running and understand traffic patterns

These providers are only given the information they need to perform their specific function, and are not permitted to use it for any other purpose.

We may disclose your information if required by law or in response to a valid legal request, such as a court order or government inquiry.

We retain your order information for as long as necessary to fulfill your order, handle any disputes, and comply with our legal obligations (typically up to 7 years for financial records). If you’d like your data deleted sooner, please contact us and we’ll accommodate where legally possible.

Our website uses SSL encryption (the padlock in your browser). Payments are processed through PCI-compliant payment providers — we never store your full card details on our servers. We take reasonable technical and organizational measures to protect your information from unauthorized access or disclosure.

Regardless of where you’re located, you have the right to:

• Access — request a copy of the personal data we hold about you
• Correct — ask us to update inaccurate or incomplete information
• Delete — request that we delete your personal data, where legally permissible
• Opt out — unsubscribe from marketing emails at any time
• Portability — request your data in a portable format

To exercise any of these rights, email us at hello@purpledreamsgifts.com. We will respond within 30 days.

Our website may link to external sites such as our Etsy shop, Instagram, or Facebook. These sites have their own privacy policies, and we are not responsible for their practices. We encourage you to review the privacy policies of any third-party sites you visit.

If you interact with us on Instagram (@purpledreamsgifts) or Facebook, those platforms collect data according to their own privacy policies. We only receive the information you share with us directly through those channels.

Our website is not directed at children under the age of 13, and we do not knowingly collect personal information from anyone under 13. If you believe a child has provided us with personal information, please contact us at hello@purpledreamsgifts.com and we will delete it promptly.

We may update this Privacy Policy from time to time as our shop grows or legal requirements change. When we do, we’ll update the “Last updated” date at the top of this page. We encourage you to review this page periodically. Continued use of our website after any changes constitutes your acceptance of the updated policy.